Sunday, March 29, 2009

See LOFTwall at ICFF

We are excited to announce that LOFTwall will be exhibiting at ICFF in May in New York City. We will be showing some great new features, designs and new materials for loftwall.ICFF is a premier contemporaty furniture expo for all kinda of contemporary and modern furnishings, materials and designed objects. We will be in Booth#815, so if you plan to attend, please stop by and see LOFTwall in person.

My first experience at ICFF was in design school, we traveled as a class to NYC for our furniture design class field trip. It was eye opening to see such a spectrum of design aesthetics and use of materials. Many of the inspiring designs resonated with me personally as a design student to explore non-conventional materials and thought processes behind the creation of an object or furniture piece. I was also impressed by the use of traditional manufacturing processes adapted to add a unique quality to the design of a piece.
ICFF is a great place to really see the spectrum of ideas and trends in contemporary design.

Saturday, March 21, 2009

LOFTwall inaugural post!

Hey! welcome to the LOFTwall Blog, we are just breaking ground here-I'm Steve, creator and founder of Loftwall. I am creating this as a way to provide information and insight to our unique open living divider solution, and provide some of my own personal thoughts about our modern world.

As a small business owner & entrepreneur, I want to be a source of knowledge to others about following your own dreams or ideas to enhance the world we live in. I am a design junkie with a arts education from RISD, and have spent the last 10 years trying to enhance the world through helping companies create, promote and market their products. LOFTwall is my baby, that I believe can change the way we live and work in open spaces.

Tune in for more, we hope to answer questions, tell the Loftwall story and provide insight to starting a business in these turbulent economic times.